Watching Love in Every Word was as nice as its title: Love. It is adorable, but it is doesn’t necessarily break new ground, yet it has captivated an audience that keeps returning for more. It is clear that people love it. The hype around it, from social media conversations to its soaring YouTube views suggests that this is more than just another Nollywood romance—it’s a YouTube Nollywood phenomenon.
From the perspective of someone who is not a regular YouTube Nollywood viewer, I did not love it so much, but I can appreciate why it works.
Love in Every Word
Directed by: Stanley Obi
Produced by: Omoni Oboli and Tomi Adeoya
Genre: Romantic Comedy
Released on: March 7, 2025 (Youtube)
Language: English, Igbo
Love, Familiarity, and Playing It Safe
There is something about this kind of romance that draws people in. It is predictable, but that is part of the appeal.
Love in Every Word is a modern Igbo love story that plays with the expectations surrounding Igbo men, relationships, and career struggles. Chioma and Obiora’s love story is built on everyday realities—relationship struggles, cultural identity, and the way personal experiences shape love. The dialogue between them—especially their debate about “Igbo men” and their supposed traits—makes it clear that the film is trying to push against certain stereotypes.
The story is adorable in the way it handles romance. The banter between Chioma and Obiora brings genuine moments of charm, and their love feels earned.
Chioma is in a toxic workplace, dealing with a frustrating boyfriend, and then enters Obiora—wealthy, intentional, and ready to make her life easier. It is charming, but some of the conflicts feel exaggerated. The workplace tension with Chioma’s boss, for example, feels exaggeratedly toxic, almost as if the film needed a villain just to amplify her struggles.
When Charisma Carries the Film
The performances in Love in Every Word are what truly make it work. Uzor Arukwe, playing Obiora, is the heart of this film. He is a natural actor, and when he plays his usual Igbo persona, it feels effortless. There’s an ease to his performance that makes him feel real.
Chioma, played by ‘Bambam’ Olawunmi Adenibuyan, brings some charm to the role, but her performance is not as fluid. It is not bad, but there are moments where her reactions feel a little too calculated, as if she is too aware of playing a role. This makes her chemistry with Obiora feel uneven at times.
A Film Made for YouTube
Visually, Love in Every Word is neat with a few colour grading inconsistencies. The visuals are clear, the lighting is warm, and the locations are simple but effective. The direction follows the tried-and-true Nollywood YouTube formula—keep it simple, keep it relatable, and don’t overcomplicate things. It does not try too hard to be cinematic, and that is fine.
Where the film struggles is in pacing. Some scenes drag too long, while others are rushed. The script is engaging, but it does not trust the audience to pick up on things on their own. It explains everything, instead of letting moments breathe.
Final Thoughts
This film works because it understands its audience. It is exactly what Nollywood YouTube does best—familiar, simple,easy-to-watch romance, that is accessible, and built around actors people love to watch. It doesn’t challenge the genre, but it doesn’t need to.
Verdict
If you enjoy Nollywood YouTube romances, you will enjoy Love in Every Word. It is charming, it is familiar, and it does what it is meant to do. It is not the most memorable love story, but it is the kind you will have a good time with.
Rating: 2/5
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